Case studies

E-commerce & Retail/10 months

Fixing a seasonal sales slump: $2.2M in 10 months for a supplement brand

A Google Ads rebuild for a Shopify Plus supplement brand that relied on Q4. Store sales grew 72% to $2.22M in ten months, without counting Q4.

$2.22M sales · +72% vs previous period

E-commerce & Retail/6 months managed

Relaunching a dormant local store: $822K in sales and +377% growth

Facebook and Google Ads that restarted sales for a store left inactive by supply chain problems, reaching $822K in sales from May to December 2023.

$822K sales · +377% (May – Dec 2023)

E-commerce & Retail/45 days

Meta ads that drove AED 70K in sales for a growing kids' luggage brand

A full-funnel Facebook and Instagram ads strategy for Rolly Rider, a ride-on kids' suitcase brand selling in the UAE and Saudi Arabia.

AED 70.2K sales · 4.78 ROAS in one month

Hospitality & Travel/Mar – Jun 2025

173 festival ticket sales at £7.80 each across London and the rest of England

Facebook and Instagram campaigns that sold festival entries to two audiences, inside London and across the rest of England, at an average of £7.80 per purchase.

173 ticket purchases · £7.80 each

3 months

Google Ads optimisation: 4.2× more conversions at half the cost per conversion

A 90-day Google Ads optimisation that grew conversions from 1.1K to 4.66K while cutting cost per conversion from $21.40 to $10.92.

Conversions 1.1K → 4.66K · CPA −49%

SaaS & Technology/3 months

17.9K organic clicks in a SaaS platform's first three months

A complete SEO launch strategy that took a new SaaS website from near-zero search traffic to 17.9K organic clicks and 324K impressions in three months.

17.9K clicks · 324K impressions in 3 months

E-commerce & Retail/3 months

+57% organic clicks in three months for a national LED lighting store

On-page, off-page and e-commerce SEO that lifted a national LED lighting store's organic clicks by 57% and moved its average position from 17.3 to 10.1.

+57% clicks · avg position 17.3 → 10.1

SaaS & Technology/16 months

49K organic clicks for a global affiliate CPA network

Technical, on-page, off-page and AI-focused SEO for a global Smartlink CPA network, earning 49K organic clicks in a 16-month window.

49K clicks · 51.9% CTR

E-commerce & Retail/4 months

1,425 online sales in four months for a pet grooming brand

Meta sales campaigns for a Canadian pet grooming products brand, delivering 1,425 website purchases at an average of $2.18 each.

1,425 purchases at $2.18 each

E-commerce & Retail/3 months

Turning a loss-making Amazon PPC account profitable: ROAS 0.93 to 3.42

An Amazon PPC audit and optimisation that took a UK kitchen and dining brand from losing money on ads to a 3.42 ROAS.

ROAS 0.93 → 3.42 · ACOS 107% → 29.2%

3 months

478 leads at $6.12 each from a $2.9K Google Ads budget

A three-month Google Ads lead generation campaign that delivered 478 conversions at $6.12 each.

478 conversions at $6.12 each

6 weeks

15,089 customer conversations for a UAE beauty salon at AED 0.27 each

Meta click-to-message campaigns for a UAE beauty salon, starting 15,089 conversations with potential customers in about six weeks.

15,089 conversations · AED 0.27 each

Hospitality & Travel

Swiss Hosts: a React Native travel app for motorhome and van travellers

A cross-platform iOS and Android app that helps travellers find wineries, farms, breweries and restaurants that host motorhomes across Switzerland, with membership, an interactive map and multilingual support.

iOS & Android app · React Native

FixUpp: web and mobile UI/UX for a multi-location phone repair centre

Responsive UI/UX design for a phone and gadget repair business, built around an instant quote tool, a store locator and clear repair categories.

Responsive web & mobile UI/UX

E-commerce & Retail

ManMade Cycle: Shopify recommerce UX across web and mobile

UI/UX for an Australian recommerce startup's custom Shopify platform, covering product discovery, the sell and trade-in flow, and campaign landing pages.

Shopify web & mobile UX

E-commerce & Retail

ManMade Cycle: social media and email campaign design

Campaign visuals for an Australian recommerce startup: product drops, promotions, seasonal offers and customer emails, in one consistent brand system.

Social & email design system

E-commerce & Retail/6 months

SEO strategy that grew organic impressions by 448% in six months

A comprehensive SEO programme that took an e-commerce site from low search visibility to 849k impressions and 4.94k clicks.

+448% impressions · +179% clicks in 6 months

Ongoing

Complete SEO for a site earning 41.9K clicks a month from 5.62M impressions

On-page, technical and off-page SEO for a large website, growing monthly clicks to 41.9K and impressions to 5.62M.

41.9K clicks · 5.62M impressions in 28 days

E-commerce & Retail/1 week

344 Facebook page likes in about a week for a new US watch brand

A Facebook awareness campaign that built a new luxury watch brand's audience quickly and cheaply ahead of its launch.

344 page likes at $0.41 each

SaaS & Technology

WorkLab: a marketing website for a recruiting SaaS product

A responsive multi-page website concept for recruiting software, with product-led hero sections, feature storytelling and a complete design system.

SaaS website & design system concept

Agencies & Partners

Orbion: a bold, conversion-led website for a creative digital agency

A multi-page agency website concept in red, black and cream, with confident typography, layered imagery and clear paths to a free consultation.

Agency website UI/UX concept

SaaS & Technology

Cloudora: a landing page for a cloud storage SaaS product

A clean SaaS landing page concept with a dashboard-led hero, social proof and benefit sections, designed to guide visitors toward signing up.

SaaS landing page concept

Enervia: a landing page for a sustainable solar energy brand

A fresh, nature-led landing page concept that explains the benefits of solar energy and guides visitors toward getting started.

Landing page UI/UX concept

FindWork: a simple, friendly job finder mobile app

A mobile app concept that helps people search, apply for and track jobs, with personalised recommendations and a clear application flow.

Mobile app UI/UX concept

Hospitality & Travel

Hotelku: a clean, easy hotel booking mobile app

An iOS app concept for finding and booking hotels nearby, with location-based browsing, rich hotel details and a booking schedule.

Mobile app UI/UX concept

Trado: a clean, intuitive crypto trading app

A minimalist black-and-green mobile app concept for portfolio tracking, swaps and market charts, designed to make crypto trading easier to navigate.

Mobile app UI/UX concept

Hospitality & Travel

Ecowae: an elegant, dark-themed healthy food web app

A web app concept for a healthy food brand, combining an inviting hero, a quick-add menu rail, table booking and app download.

Web app UI/UX concept

SaaS & Technology

Majuo: a flexible project management platform

A SaaS dashboard concept with list, Gantt and board views, task dependencies and an AI assistant, designed to keep teams organised without clutter.

SaaS dashboard UI/UX concept