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Ecowae: an elegant, dark-themed healthy food web app

A web app concept for a healthy food brand, combining an inviting hero, a quick-add menu rail, table booking and app download.

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Ecowae homepage on a laptop: chicken and avocado bowl, 'Nourishing Goodness Made for You', menu cards and Book Table button
Case study

Ecowae

A web app concept for a healthy food brand, combining an inviting hero, a quick-add menu rail, table booking and app download.

Design concept: a self-initiated project showing our product design approach, not built for a client.

Focus
Web UI/UX, E-commerce, Food & hospitality

Services used

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Overview

Ecowae is a healthy food web and mobile app concept for health-conscious eaters, vegans, fitness enthusiasts and people who care about sustainable living.

The challenge

Many healthy food platforms lack a modern, engaging design, which makes it harder for people to browse and complete an order.

Solution & strategy

  • A dark, elegant theme with warm yellow accents that lets the food photography lead.
  • A scrollable menu rail with prices and one-tap add-to-cart, visible from the first screen.
  • Clear primary actions: book a table, or scan a QR code to download the app.
  • Simple top navigation with search, cart and account always at hand.

What we designed

The concept focuses on easy navigation and a short path from browsing to ordering, with a visual style that matches a premium healthy-food brand.

  • Homepage hero with booking and app download.
  • Menu cards with pricing and add-to-cart.
  • Responsive layout and UI components in Figma.

Design gallery

Ecowae homepage on a laptop: chicken and avocado bowl, 'Nourishing Goodness Made for You', menu cards and Book Table button
Homepage on desktop.
Ecowae homepage hero with menu rail, book table button and app download QR code
Hero, menu rail and app download.
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