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Email & SMS Marketing (Klaviyo)

We build email and SMS programs for direct-to-consumer brands: deliverability first, then automated flows, segmentation and campaigns that match where each customer is in their journey.

Overview

Three questions behind every program

Is the email reaching the inbox? Does each message match where the customer is in their journey? And are automations doing the work that campaigns can't? Every program we run starts with those three questions.

When they are answered well, email and SMS become a dependable revenue channel. Our case studies across apparel, beauty, wellness, food and family brands show what that looks like, with figures reported from the platforms we run them in, mainly Klaviyo.

What's included

What our Email & SMS Marketing service includes

Account review

Deliverability, flows, segments and sign-up forms audited, with a clear list of what to fix first.

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Benefits

What Email & SMS Marketing brings to your business

Every engagement is shaped around your goals. These are the outcomes we design for from day one.

01

Revenue you already own

Email and SMS reach customers you don't have to pay for again.

02

Messages that fit

Each customer gets the message that matches their stage.

03

Automation that compounds

Flows keep earning every day without new sends.

04

Healthier lists

Better deliverability and fewer unsubscribes.

Contact us

Plan your Email & SMS Marketing project

Tell us what you're trying to achieve. We'll recommend an approach, outline the scope and explain the trade-offs, with no obligation.

How we work

Our Digital Marketing process

A clear sequence from first conversation to measurable results, scaled to the size of your project.

  1. 1

    Audit & research

    We review your current channels, tracking, competitors and the searches or audiences that matter.

  2. 2

    Strategy & targets

    We agree goals, budgets, channels and the metrics that define success for your business.

  3. 3

    Build & launch

    Pages, campaigns, content and tracking are set up and checked before anything goes live.

  4. 4

    Test & optimise

    We test creative, offers and pages, then move budget and effort toward what works.

  5. 5

    Report & plan

    Clear reports on leads, cost and quality, with the next priorities agreed together.

Our advantage

Why AgenCoder

One integrated team

Strategy, design, engineering, AI and marketing work together, so nothing gets lost between agencies.

Transparent delivery

Written scope, assumptions and exclusions, regular demos and honest updates when something changes.

Secure and maintainable

Secure defaults, tested releases and documentation, so your solution keeps working long after launch.

Case studies

Email & SMS Marketing results

YoungLA rewards email hero: You've earned it, $25YoungLA rewards program tiers shown as three member cards
YoungLA

E-commerce & RetailFirst 30 days

A rewards program that launched in two markets at once

YoungLA's new three-tier loyalty program went live in the US and EU on the same day: 118.8K messages in the first 30 days, a 62.96% average conversion rate on US rewards journeys and a 64.22% open rate in the EU.

118.8K messages in 30 days

  • Email & SMS
  • Loyalty
  • Apparel
Spoonful of Comfort gift boxes with soup, rolls and cookiesSpoonful of Comfort soup and cookies on a kitchen counter
Spoonful of Comfort

E-commerce & RetailQ4

A longer Black Friday that didn't lose its urgency

Spoonful of Comfort's longest-ever sale window, paced across email and SMS: BFCM email and SMS revenue up 196.9% year over year, with owned channels driving 46.1% of BFCM revenue.

+196.9% YoY BFCM email + SMS revenue

  • Email & SMS
  • Black Friday
  • Food & gifting
James Michelle ring and bracelets in sparkling waterModel wearing James Michelle necklaces and bracelets
James Michelle

E-commerce & RetailYear over year

Fewer, smarter SMS sends. Twice the campaign revenue.

James Michelle grew email and SMS revenue year over year while sending less: email flow revenue up 202%, SMS flow revenue up 235%, and SMS campaign revenue up 111% on 3% fewer sends.

+202% YoY email flow revenue

  • Email & SMS
  • Segmentation
  • Jewelry
Bridesmaids in Birdy Grey dresses in pastel coloursBirdy Grey bridesmaid dresses and fabric swatches
Birdy Grey

E-commerce & RetailQ3

Messaging built around each customer's wedding date

Birdy Grey's email spoke differently to brides at each stage of planning: Klaviyo-attributed revenue up 34% and flow revenue up 60% year over year.

+34% YoY Klaviyo-attributed revenue

  • Email
  • Segmentation
  • Bridal apparel
Laughing baby in a cosy knit topToddler playing with Formuland letter blocks
Formuland

E-commerce & RetailQuarterly

Education-led emails that turned subscribers into buyers

Formuland converted more new subscribers into first-time buyers with educational content: Klaviyo-attributed revenue up 70% year over year and flow revenue up 54% quarter on quarter.

+70% YoY Klaviyo-attributed revenue

  • Email & SMS
  • Content
  • Baby & family
Three mothers with babies wearing Nursing Queen topsMother in a red Nursing Queen dress holding her baby
Nursing Queen

E-commerce & Retail

From DIY templates to a full lifecycle program

Nursing Queen moved from hand-built template emails to a full lifecycle program: Klaviyo-attributed revenue up 287.5%, flow revenue up 618.4% and bounce rate down 25.4%.

+287.5% Klaviyo-attributed revenue

  • Email
  • Deliverability
  • Maternity
Email & SMS Marketing FAQ

Frequently asked questions

Can't find what you're looking for? Ask us directly.

  • Mainly Klaviyo for email and SMS, which is where the results in our case studies are reported. We can also work with other email and SMS platforms your store already uses.

Contact

Tell us about your challenge

Share what you're working on. We'll tell you honestly how we'd approach it, and whether we're the right fit.

What happens next

  1. 1We read your message and reply with any quick questions.
  2. 2A short discovery call to understand your goals.
  3. 3A written proposal with scope, timeline and estimate.
  • +92 318 3522987
  • Shop No 4, Al Mehran Gallah Mandi, Gate No 1, Fateh Pur, Bhiria Road 67310, Sindh, Pakistan