17.9K organic clicks in a SaaS platform's first three months
A complete SEO launch strategy that took a new SaaS website from near-zero search traffic to 17.9K organic clicks and 324K impressions in three months.
Global SaaS Platform
A complete SEO launch strategy that took a new SaaS website from near-zero search traffic to 17.9K organic clicks and 324K impressions in three months.
- Duration
- 3 months
- Focus
- SaaS SEO, Technical SEO, Launch
Services used
Get a quote- Organic clicks
- 17.9K
- Google impressions
- 324K
- Average CTR
- 5.5%
Overview
A global SaaS platform launched a new website and needed it to start earning organic search traffic as quickly as possible.
The challenge
As a newly launched site, it started with almost no search visibility and had to compete for attention in a crowded software market.
Solution & strategy
- Technical SEO foundations: crawlability, indexing and site structure set up correctly from launch.
- Keyword research and competitor analysis to target the searches potential customers were making.
- On-page SEO and content optimisation across product and landing pages.
- Internal linking to spread authority and help search engines discover new pages.
Results achieved
Within three months, daily organic clicks climbed from close to zero to several hundred, with impressions rising steadily throughout the period.
- 17.9K organic clicks in the first three months (Aug 17 – Nov 17, 2025).
- 324K impressions in Google Search.
- A 5.5% average click-through rate.
- Daily clicks grew from near zero to around 400 by the end of the period.
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